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Wednesday, September 15, 2010

Most Online Marketers are Destined to Fail

Every day the internet is becoming more and more cluttered with rubbish. I open my inbox every day to find more spam from desperate marketers all waving their "opportunities" in my face claiming that I can "get rich quick" using Twitter, sending out emails, posting cards, no joining fees, only 2-3 hours per week and no phone calls. "It's easy". "anyone can do it". To all this, I say B... S...!

Sure, you can probably earn money from referral commissions here and there without a lot of effort but if you want to earn a serious income you need to have a serious product to market and it needs to be a product that is not dependent on your customer joining your network. Remember not everyone is a budding entrepreneur wanting to start their own business.Companies like Amway and Herbalife with annual turnovers in the billions of dollars and have been in business for decades are testaments to this ideal.

Failure is inevitable if making quick money is your only motivation


By offering a solid product that provides value for money to your customer, you are building a broad base to your business and you are not entirely dependent on sponsoring new distributors. Having pride in the product you are promoting is the best motivating factor for keeping your momentum moving on a daily basis. If you wouldn't use what you are selling yourself then how do you expect to convince anyone else?

The single biggest cause of failure for would be network marketers is a lack of MENTORING.

Too many self proclaimed leaders in the network marketing industry are driven by greed and ego and once they have you signed up they're gone, leaving you to figure it all out for yourself. People don't join companies they join people and that's where the networking side of it comes in. You must form genuine relationships with your downline because they are your business. Personally mentoring them is the only way to build a team environment where all can prosper.



"I Am Having Fun Building The Largest Most Profitable Highest Retention Organization Ever Built In The History Of Network Marketing Easily And Consistently Through Education And Teamwork"

Tuesday, September 7, 2010

The key factors to success in network marketing.

If you've never done it before, getting started in online marketing can be overwhelming. I've met no end of people who jump into this business without due diligence. They latch onto the first "work from home opportunity"that's pitched at them only to find that it's not the easy road to endless prosperity it was made out to be.
Similarly there are those that look for "make money online" offers that tell you how you can get rich using the internet without any effort.
Sorry to disappoint you folks but this industry is no different than any other business. It requires time and effort,but most importantly, you have to have a worthwhile product to sell that provides ongoing value to the customer.

The first question you must ask yourself when searching for your home based business opportunity is; Would I buy this product if there was no "business opportunity"attached? If its only about building a network then it will never have a strong customer base. Remember, not everyone wants to build a business.

The second question; How am I going to promote it?
Wearing silly buttons, handing out fliers at train stations. Pestering family and everyone you know or come into contact with is not very productive and mostly a waste of valuable time, not to mention a quick way to lose friends. For any kind of networking business to be effective it must focus on the marketing power of the internet.Seek out industry experts such as --> Mike Dillard
People who are proven top producers are the perfect example to follow.

If someone is trying to convince you to join their business, find out what kind of online marketing system they are using and what strategies to incorporate social media marketing they are using. Also you need to become familiar with the concept of attraction marketing. Remember, products don't sell themselves. People do! You are going to be competing with thousands of others (your sponsor included)for a share of the market.

Just like anything you choose to pursue in life, whether it's business, sport, art or simply raising a family, if your heart is not in what you are doing, you will not be successful.

If all of this sounds daunting, don't despair. You can find opportunities that can provide you with up to date marketing tools and the relevant training to implement them as well as direct access to profitable products with proven track records.

Click here for a perfect example --> The perfect home based business.

Saturday, September 4, 2010

The Misconception of "Make Money Online"

Most people that first get started in the “Make Money Online” space are often side tracked into thinking that all they need to do to become successful online is to join a good Network Marketing company or online business with a good product and they are “home free”.

This couldn’t be further from the truth!


The truth is, that these are the wrong action steps that the majority of newbie entrepreneurs end up making.
Almost ALL businesses, whether it’s in the MLM, Internet Marketing, Direct Sales, Affiliate Marketing or Network Marketing space, are “Product” companies. This means that they sell some sort of product that will allow you to earn income from.
The problem is, they are NOT “Marketing” companies.
This means that after you have invested, what is usually a good amount of money, into the business, you then find out that it’s YOUR responsibility to learn how to “market” the business, bring more customers in and generate sales.
Almost all companies WILL NOT teach you how to market the business. Because they honestly don’t know how!

99% of these businesses will train their new members on more traditional “prospecting” methods of creating new customers. These strategies include pitching friends and family. Prospecting in shopping malls. Buying lists online and making cold calls.

These prospecting strategies have been around since the beginning, but unfortunately can be very ineffective causing most entrepreneurs to fail.
After realizing that these methods can be quite ineffective, clumsy and time consuming, the new business owner runs around like a headless chicken, trying to find new ways of marketing the business and creating more customers so that they can generate a profit quickly and not go under.
This results in a huge waste of time and money for the business owner.

So what should have been done instead?

Remember that for every single online business you get into, it will be your sole responsibility to attract more customers towards the business no matter how amazing the product line is.
Products don’t sell themselves. People do.
And the only thing that will really help you to create more exposure and attraction to your business and products is “Marketing”.

“Marketing” is the one skill that will really make the difference between success and failure in the online business world.

So if you think about it, a new business owner should be more concerned about learning how to market online, than joining a business with the “latest and greatest” product line.
They should be spending time honing their online marketing skills so that they can create that explosive attraction to their business, that they’re looking for.
Because at the end of the day, if you can’t market your business successfully, you won’t have a business for very long.

But how do you do this?

Well the smartest thing to do, would be to get involved with a well established company that focuses heavily on teaching its members how to market businesses online like professionals.
Taking this route has a few advantages:
1. You don’t end up wasting extra money on a business that you may not know how to market
2. You learn the ins and outs of marketing online and what it takes to build a business successfully on the Internet
3. You get access to tools and resources that will allow you to leverage your time and business which leads to an increase in your bottom line
4. You allow yourself the chance to generate multiple streams of income quickly which was not possible before
5. You have the “right” tools, websites and equipment to make your business actually work
Remember, if you can’t be successful and earn income through a system that teaches you the marketing skills you need to grow your business online, then it is extremely unlikely that you would have been successful in your business anyway.

Download my FREE e-book now for a no nonsense guide to successful network marketing.